Top 5 Indian Celebrity Couples Who Are Brands' Favorite Faces

Rohan | Apr 27, 2025, 08:01 IST
In today’s world, brands want more than just a popular face — they want a story, a connection, and real chemistry. That’s why celebrity couples have become the first choice for many big brands in India. When real-life star couples come together on-screen for ads, it makes the audience trust the brand even more. And because of their popularity, these couples charge crores for endorsement deals. (However, actual figures may vary depending on the brand, campaign, and contract.)

Let’s take a look at the top 5 Indian celebrity couples — from Bollywood and Tollywood — who are brands’ favorite choices today:

1. Virat Kohli and Anushka Sharma

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Most brand on Viruskhka's name
( Image credit : Times Life Bureau )

  • Number of brands: 15+
  • Charge per campaign: ₹5 crore to ₹7 crore together
  • Virat and Anushka, also known as “Virushka,” are loved across India for their adorable bond. From clothing brands like Manyavar to tech brands like MRF Tyres and Puma, they have endorsed many major names.
    Their clean image and massive fan following make them one of the most powerful celebrity couples in India.

2. Ranveer Singh and Deepika Padukone

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Power Couples of Bollywood
( Image credit : Times Life Bureau )

  • Number of brands: 10+
  • Charge per campaign: ₹4 crore to ₹6 crore together
  • Ranveer and Deepika are Bollywood’s energy couple! They have featured in campaigns for Lloyd, MakeMyTrip, and more.
    Brands love their playful chemistry and luxurious yet relatable image, making them top choices for endorsements.

3. Allu Arjun and Sneha Reddy

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Tollywood Favourties

  • Number of brands: 8+
  • Charge per campaign: ₹2 crore to ₹4 crore together
  • Tollywood superstar Allu Arjun and his wife Sneha Reddy are a big hit among South Indian audiences.
    They are brand ambassadors for Lot Mobiles and Fruity, among others.
    With Allu Arjun’s pan-India fame after Pushpa, brands are now lining up to get them together in ads.

4. Vicky Kaushal and Katrina Kaif

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Vicky Kaushal & Katrina
( Image credit : Times Life Bureau )

  • Number of brands: 5+
  • Charge per campaign: ₹3 crore to ₹5 crore together
  • Newlyweds Vicky and Katrina have become a dreamy couple in Bollywood.
    They are seen together in ads for Cleartrip and Boat. Their fresh pairing has excited brands who want to attract younger audiences.

5. Ram Charan and Upasana Kamineni\

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Ramcharan and Upasana

  • Number of brands: 7+
  • Charge per campaign: ₹2 crore to ₹3.5 crore together
  • Tollywood’s handsome hero Ram Charan and his wife Upasana, a successful entrepreneur, are a power couple in South India.
    They have endorsed health, luxury, and lifestyle brands, and their classy image makes them highly desirable for premium campaigns.

Final Words

Today, brands aren’t just selling products — they’re selling love stories, trust, and dreams.
That’s why these real-life celebrity couples are so much in demand. Whether it's Bollywood's glamor or Tollywood's charm, these couples create magic on screen and help brands connect better with the audience.
And yes, with one campaign, they add crores to their bank accounts!



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