The Silent Crisis of Indian Friendships in the Age of Instagram

Manika | Jun 07, 2025, 13:01 IST
The Silent Crisis of Indian Friendships in the Age of Instagram
( Image credit : Unsplash, Timeslife )
We were never this lonely before.Not when we shared tiffins in school. Not when we walked barefoot after college just to talk. Not even when phone balances ran out mid-conversation, and we had to wait till next day to call back.But today, when we have Wi-Fi, unlimited DMs, stories, likes, reels, and even group chats, something still feels off. Something's missing.This article is for those who find themselves silently watching their “friends” post beach vacations, birthday bashes, and couple goals—without being a part of any of it. It’s for those who haven’t heard a “how are you really?” in months. For those who scroll, smile, and sigh.Because Indian friendships are in crisis. Not on screen — but in the soul.

The Silent Crisis of Indian Friendships in the Age of Instagram

Friendship in India used to be a festival. No, really — it was Holi on streets, chai at roadside stalls, 3 a.m. calls, bunked lectures, and collective heartbreaks over SRK movies.

Today, it’s mostly emojis, muted stories, and a weird kind of silence even when you're together.
There’s something happening to Indian friendships — and it’s not just nostalgia. It’s a silent shift. A slow fading of warmth in an age where everyone’s available, but no one’s really present.

Remember When Friendship Wasn’t About Aesthetic?

There was a time when you didn’t need a DSLR or aesthetic cafes to meet friends. You just met. On cycles, at college gates, on terraces, or under water tanks — where secrets were spilled, plans were made, and heartbreaks were healed with samosas.

Now? We meet for pictures, not for presence.
We hang out so we can post about it later.
We plan around lighting, not laughter.

Friendship has started to look beautiful — but feel empty.

Instagram Friendships: Real or Reel?

Instagram gave us access to people’s lives — or so we thought.

But here’s the truth: Watching someone’s stories is not friendship. Commenting “slay queen ” on their birthday post doesn’t mean you showed up when they cried. Reacting with emoticons doesn’t mean you checked in when they went silent for weeks.

We’ve confused digital interaction with emotional intimacy.
And we’re paying the price with loneliness.

The New Age “Dost” Problem in India

In Indian culture, friendship isn’t casual. It’s sacred. From Krishna-Sudama to Jai-Veeru, our stories, movies, and memories are soaked in the richness of unconditional friendship.

But suddenly, in the race to grow up, look perfect, and stay relevant online, we’ve lost touch with the very essence of dosti.





  • We no longer call. We just text “U there?”
  • We don’t ask, “How are you?” We reply with memes.
  • We feel jealous before we feel joy for others.
Even our groups have changed — not based on bond, but on vibes, aesthetics, followers.

Lonely in a Crowd: The Irony of Modern Friendship

You can be part of three group chats and still feel isolated.
You can be tagged in ten memes and still feel forgotten.
You can get a hundred birthday wishes on your story and still cry alone that night.

Why?
Because somewhere, we stopped checking in offline.
We assumed being “connected” online meant staying close.
We forgot that friendship is not Wi-Fi — it’s eye contact. It’s being there.

What’s Fueling the Crisis?

1. Comparison Culture

Your friend posts about their solo trip to Ladakh. You, sitting in your rented PG room, feel left behind. You don’t talk about it — but the distance begins to grow.

2. Performative Bonding

Everything is for the ‘gram now. Birthdays, bachelorettes, even breakups are curated. Real pain gets no filter, no caption — so we stop sharing it.

3. Lack of Time, But for Whom?

“I’ve been busy” is the new “I don’t care enough.” We all have 5 minutes for a reel, but not 5 minutes for a heart-to-heart.

4. Fear of Vulnerability

We’re afraid to open up. What if they don’t care? What if they mock us later? So, we suffer in silence. Alone, even in friendships.

The Indian Way of Loving Loudly — Where Did It Go?

We used to be people who hugged tight, fought loud, and made up over chai.

We celebrated birthdays with home-made cards.
We cried together when a friend left town.
We sent voice notes, not just filters.

Today, we send “wish u hpy bdayy” on a story reply.
Are we really evolving? Or just emotionally downsizing?

Signs Your Friendship Might Be Quietly Fading





  • You see their updates, but don’t remember the last time you talked.
  • They share problems online, but not with you.
  • You feel like you can’t be “real” around them — only funny or cool.
  • Your last meet-up was over six months ago, even though you live in the same city.
If these hit home — you’re not alone. This is the silent crisis most of us are in.

How Do We Bring Back Real Dosti?

1. Call. Don’t Just Text.

One “are you okay?” call can save a fading bond.

2. Plan to Talk — Not Post.

Meet without cameras. Let your moments live in memory, not in your gallery.

3. Be Real. Even When It’s Messy.

Friendship isn’t always about joy. It’s about showing up in sadness too.

4. Check in, Even If It Feels Awkward.

A “hey, I miss our talks” message might bring someone back from the edge.

5. Forgive Faster. Explain More.

We ghost too quickly now. We assume too much. Let’s go back to talking it out.

What Friendship Still Means in India

Despite the digital noise, Indian hearts still crave real friendships.
The kind where you sit cross-legged on the bed and gossip till 2 a.m.
Where you celebrate little wins — not just post about big ones.
Where you still say “bhai” or “behen” with meaning.

Because deep down, we’re not meant to be mutuals — we’re meant to be mirrors.

You Still Have Time to Revive It

If you’re reading this with a lump in your throat, thinking of a friend you miss — text them. Call them. Apologize if needed. Rebuild what once felt like home.

Friendship doesn’t die — it just falls asleep sometimes.
Wake it up. Before it scrolls out of your life forever.

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